The utilization rate of UPVC doors and windows is much higher than that of aluminum alloy doors and windows
Turkey is located at the junction of Europe and Asia, surrounded by the sea on three sides, the Balkan Peninsula in the west, the Middle East and Central Asia in the east, Ukraine and the former Eastern Europe in the north, and North Africa in the south through the Mediterranean Sea. Europe is closely connected. Since becoming a member of the European Customs Union in 1996, Turkey's total trade with the EU has accounted for more than 50% of its total imports and exports.
From the Turks to the Seljuk Dynasty to the heyday of the Ottoman Empire, the sturdy style of the Turks and the special geographical location of Turkey across the Eurasian continent have made Turkey's economic development attract the world's attention. The author came to Istanbul for the second time to participate in the Turkish International Door, Window and Glass Exhibition.
Although the economic crisis has hit European developed countries hard, in 2011, Turkey's GDP growth rate has reached 8.5%, making it a dazzling pearl in the Middle East and Europe. Istanbul, the only city in the world that spans the Eurasian continent, determines its strategic position as the economic center of Turkey.
Although the economy is developed, the English penetration rate among Turks is low. Because dealers and buyers from Iran, Iraq, North Africa and other countries will come to Turkey to seek good products, Turkish, Persian, and Arabic are widely used in Turkey.
UPVC doors and windows have a high market share
Turkey's construction industry occupies a very important position in the national economy, so the construction industry is very developed. Although the development level of Turkey's door, window and curtain wall industry is not as good as that of Germany, Italy and other countries in Europe, it is much higher than that of developing countries in Asia. In Turkey, which has a Mediterranean climate, the utilization rate of UPVC doors and windows is much higher than that of aluminum alloy doors and windows, which can reach more than 80%.
Turkey's door and window equipment manufacturing capacity is very strong. Chinese equipment companies have always regarded Turkey as their strongest competitor in the international market. Turkey's equipment prices are very advantageous, so it is quite difficult for Chinese equipment manufacturers to export to Turkey. Similarly, it is also difficult for Turkish equipment companies to enter China due to the small product gap and the increased cost of shipping. Today, more and more Turkish high-end equipment manufacturers are considering joining the ranks of high-end brands such as Germany and Italy, and want to take a share of the huge Chinese market.